The most practical and cost-effective business promotion strategy is to give out cool pens. I call it practical because it serves the purpose beautifully and cost-effective because it costs you a fraction of the price that you might be spending on any other promotional strategies.
There is no other way that I know of which can be as inexpensive and can help you create customer relations, making contact information handy at all times, to make customers aware of your company logo and at the same time making your brand a household one. It is a proven fact that promotional Cool Pens provide the most effective with highest value for money advertisement.
When it comes to advertising, there are certain products that are targeted for a particular group like children or elderly. In some situations the target is students. For companies with such types of products it is important that they choose a right item for promotion. If your company deals with products that are meant for students then promotional cool pens is the best bet. Cool pens are the best promotional items because students of any age require pens day in and day out be it in colleges, universities or schools.
By using a funky design for you promotional cool pens you are sure to attract more and more students because they will have something to brag about to their friend. If you want to make it more enticing, you may use some wild ink colors. While selecting a design, just make sure that funkiness is not making your cool pens uncomfortable to use.
If your business deals with children, then it might be a little hard for you. In the contemporary world, where children have started using keyboards and mouse for their homework, it becomes difficult to get them to write something. I wonder if they will even be able to write anything in future should the need arise. And that’s exactly why you need cool pens to get them started.
The benefits of using cool pens to promote your business are many. Just to name a few;
Higher brand visibility: it means that your brand name becomes common and that happens because pens are used widely by a lot of us. So every time someone pulls out a pen to scribble down something, your brand is being advertised.
Variety of options: when it comes to Cool Pens they are not limited to just a few types. As a matter of fact there are about hundreds of unique cool pens that you can choose to match your preferences. And once bought they can be customized.
Inexpensive: cool pens are the cheapest and the easiest way to advertise your brand or business. It means a lot when your business is just starting up or when it cannot afford to spend high amounts on advertisement.
Bulk quantities: the best part is the more you order the more you save. So your company will never have to worry about running out of promotional cool pens for I am sure you will have plenty.
It is becoming too common with all the businesses trying to print their name, address, website, email address and what not on these cool pens. Even small groups like charities and old age homes have stated benefiting from this exceptional way of promoting. And since it is long lasting it becomes my personal favorite.